By Zach Chouteau
What do you get when you mix live music, cool brews, eclectic vendors and food truck fare in downtown Richmond?
Music on the Main, of course.
The ‘Rich Life’ segment swung by to check out the latest incarnation of the recurring celebration on Wednesday, which occurred in the early evening in the spacious open lot at Marina Way and Macdonald Ave.
That night, a full lineup of free-admission fun had the attendees amped up, with many locals dancing to crowd-pleasers performed by a lineup that included the “pied piper of the bay” Kymberly Jackson, classic soul by Top Shelf and impressive beats by RYSE Center’s King Khai and Young Quis.
Amanda Elliott, executive director of the nonprofit Richmond Main Street Initiative—which hosted the 17th annual Music on the Main event—served as the fest’s emcee.
Elliott’s colleague, Alicia Gallo, told us it was the perfect time to be celebrating downtown, given the recent groundbreaking ceremony for the Richmond Business Hub—a two-part project that will fill approximately 10,000 square feet of ground floor retail space in the Richmond BART parking garage with a food hall and CoBiz Richmond, a co-working and business incubator.
Aside from some solid tunes, a tasty selection of good eats was served up by food trucks Happy Dumplings and Taqueria Esperanza, while East Brother Beer poured some ice-cold brews.
A bevvy of vendors and info booths also dotted the scene, with Chevron, Kaiser, AC Transit, Kaiser, Covered California, Lifelong Medical Care, Native American Health Center, AT&T, Freshest Cargo and others welcoming attendees with info, swag and more. Drawing prizes with specialties from the likes of R&B Cellars, California Delicious and Happy Lot Farms only added to the festivities.
Nearby the Richmond Main Street Initiative booth, Demnlus Johnson, a city native and candidate for Richmond City Council, handed out fliers and greeted festival attendees.
An extra dose of amusement was had in the Kids Zone, where children could get their faces painted, make their own maraca, color or—courtesy of West County Reads—pick out their own free book.
July’s Music on the Main event was made possible, in part, by sponsors including Chevron, the City of Richmond, Mechanics Bank, Republic Services, the San Francisco Bay Ferry, AC Transit, EBMUD, Ghilotti Bros., The California Endowment and Sims Metal Management.
Music on the Main will return to downtown Richmond Wednesday, Aug. 22, 2018; visit Richmond Main Street Initiative’s site to stay updated.