Nov 11, 2015

Rodney Alamo Brown, the popular Richmond advocate known for organizing and promoting positive, community-building events for local youth and adults, including last summer’s celebrated Soulful Softball Sunday, has been nominated for two separate awards recognizing his community service.

Brown has been nominated for the prestigious Urban Awards as Best Community Leader, along with the separate award by Ford Motor Company honoring Unsung Heroes in the African American community.

The Urban Awards honor is won by community vote. Local residents are encouraged to click here, then click nominees and vote for Brown.

The Ford Motor Company honor, which celebrates individuals and organizations nationwide whose achievements are often unacknowledged, was announced on 102.9 KBLX radio. Honorees will be recognized at an event Tuesday, Dec. 8 at The Rotunda Building in Oakland.

The honors should not come as a surprise for Brown, who has been extremely busy planning and organizing events that either help unify the community or empower some of its most vulnerable or at-risk residents.

Aside from authoring a book about Richmond and hosting the Blogtalk Radio Talk Show Alamo Speaks, Brown helped promote and organize numerous events sending local kids to Oakland A’s games and the rodeo. He’s also organized skate parties for local families mourning the deaths of loved ones, acted as marketing strategist to send the Richmond Steelers’ youth football team to Orlando last year and helped organize a free haircut event for the homeless.

Brown also helped organize and promote The Crusade for Humanity Candlelight Reunion Gala 2014; facilitate the Richmond Community/Cops And Robbers Stage Play 2014; and helped with the  Let’s Get The Hell Out Of Richmond Summit 2015, Sister To Sister Empowerment Conference 2015 and Sons of Issachar Community Scholarship Award 2015, among others.

He was among the community advocates recognized by the City of Richmond for Soulful Softball Sunday, which aimed to unify the community in a positive, active experience and drew hundreds of participants.

A humble Brown told us he’s “not a leader,” as these honors suggest.

“I’m just being obedient of God’s calling,” he said, adding, “Keep the title, I’d rather do the work.”

Brown added that if wins the Urban Awards honor he will “leave the award at Pullman Point,” the townhouses were he was raised.


  1. I am so excited to see my community brother be recognized for the work. But I am MORE appreciative to experience the affects of the work here in Richmond CA. Congrats Rodney

    Audra ❤ Williams | Nov 11th, 2015
  2. Congrats to Rodney Alamo Brown, And thank you for all you do.

    Anthony Creer | Nov 12th, 2015

About the Author

Mike Aldax is the editor of the Richmond Standard. He has 13 years of journalism experience, most recently as a reporter for the San Francisco Examiner. He previously held roles as reporter and editor at Bay City News, Napa Valley Register, Garden Island Newspaper in Kaua’i, and the Queens Courier in New York City.